2023
Nu Link
https://www.nulink.org/
Background
Core problem
The NuLink Staking Dashboard is designed to provide users with a seamless experience in managing their staking assets, privacy settings, and data encryption. The core challenge was to balance security and usability, making complex cryptographic transactions accessible to both novice and experienced users.
This case study outlines the design process, key challenges, and solutions implemented to create an intuitive and efficient staking experience in a privacy-focused Web3 ecosystem.
Problem Statement
With the increasing adoption of decentralized finance (DeFi) and privacy-preserving technologies, users need a simple yet powerful dashboard to:
✅ Monitor staking rewards and asset allocations
✅ Manage cryptographic security settings without complexity
✅ Seamlessly interact with staking, governance, and data-sharing workflows
Our goal was to streamline the experience while ensuring users feel in control of their privacy and security.
Design Goals
Simplicity & Clarity – Provide a clean UI that makes complex blockchain interactions easy to understand.
Efficiency – Reduce friction in navigating staking, governance, and security settings.
Trust & Transparency – Display real-time data and ensure users feel in control of their assets.
Visual Hierarchy – Use data visualization to help users quickly interpret staking trends and rewards.
Brand Alignment – Ensure consistency with NuLink's identity, leveraging dark-themed UI with purple gradients.
Design Process
The UX process followed a structured approach with research, wireframing, UI design, and user testing.
1. Research & Competitive Analysis
User Persona Development: Understanding Web3 stakers and crypto-savvy users.
Pain Points Identified:
Users often find staking dashboards too technical.
Confusing data representation for token earnings.
Slow interactions when managing security settings.
2. Information Architecture & Wireframing
Dashboard Layout: Prioritized key metrics upfront (staking balance, APY, rewards).
User Flow Optimization: Reduced the number of clicks needed for staking interactions.
Security First: Integrated privacy controls into staking workflows without additional friction.
3. UI Design & Branding
The design language focused on trust, clarity, and modern Web3 aesthetics.
🔹 Dark UI with Purple Gradients – Ensures contrast, readability, and a futuristic feel.
🔹 Data Visualization – Circular graphs for staking insights & tables for transaction tracking.
🔹 Consistent Typography – Archivo (Bold) for headings and clean body text.
🔹 Iconography & Brand Elements – Reinforces the decentralized and secure nature of NuLink.
Final Design & Features
🏆 Dashboard Overview
✔ Real-time staking balance & APY display
✔ Graphical breakdown of earnings & token distribution
✔ Security settings easily accessible
🛠️ Staking & Governance
✔ One-click staking & unstaking actions
✔ Token allocation insights with percentage breakdowns
✔ DAO voting and governance participation
🔐 Security & Privacy Management
✔ Zero-Knowledge Proof and Proxy Re-Encryption settings
✔ Identity-based encryption controls for added security
✔ End-to-end encrypted staking transactions
User Testing & Feedback
🔍 Usability Testing Highlights:
📌 80% of users found staking significantly easier compared to other Web3 platforms.
📌 90% of users appreciated the real-time visualization of staking rewards.
📌 Feedback-driven improvements:
Simplified navigation by grouping similar functions together.
Improved tooltip explanations for privacy settings.
Impact & Takeaways
✅ Enhanced usability – More users were able to stake with confidence.
✅ Improved engagement – DAO participation increased due to a more intuitive governance module.
✅ Brand consistency – The dashboard aligns with NuLink’s identity as a privacy-first Web3 platform.
Results and Impact
Conclusion
The NuLink Staking Dashboard successfully bridges Web3 complexity with usability, making staking and privacy management accessible, transparent, and efficient. By combining a futuristic UI, intuitive workflows, and privacy-first solutions, the design ensures users can stake securely with confidence.
🚀 Next Steps:
Iterating further based on user analytics & heatmap studies.
Expanding security features with biometric authentication.
Improving accessibility with WCAG-compliant design updates.